Craftmodus
Launched Craftmodus as a modern, all-in-one interior design and execution partner for discerning homeowners seeking custom design with professional delivery.
Client
CitiArt
Services Offered
Brand Positioning, Brand Identity, Digital Assets, Social Media Marketing, Performance Campaign
Live Site
https://www.craftmodus.in/
Overview
Craftmodus
The Challenge
Create a premium brand from scratch in a market crowded with fragmented, unstructured players—and do it without a past portfolio, in a time- and cost-efficient manner.
Our Intevention
- Developed the brand name, identity, and positioning grounded in precision and aesthetics
- Crafted the brand philosophy around “Method Matters”—where creativity meets structure
- Built a conversion-focused website targeting ₹75L+ residential projects
- Designed a distinctive visual language—fluid layouts, warm modern tones, earthy accents
- Rolled out a complete digital presence + performance marketing within 60 days
- Activated lead-gen campaigns targeting affluent homeowners in Gurgaon
Impact/ROI
01
Early high-value inbound leads generated via paid and organic campaigns
02
Positive feedback from the architect and luxury buyer ecosystem
03
First projects under discussion, with a qualified pipeline now in place
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